The Mayor of St Neots officially opened Boumtown Beauty Lounge in the Market Square yesterday – a wonderful addition to the town’s thriving independent business community.

Founded by Boum, a mother of two originally from Thailand, Boumtown Beauty Lounge brings expert beauty treatments and a calming atmosphere to the heart of St Neots. The salon offers advanced facials, lashes, nails and waxing, with every treatment designed to help clients feel confident and relaxed.

What sets Boumtown apart is the attention to detail and genuine care that goes into every visit. The salon uses vegan-friendly, skin-loving products and maintains the highest standards of cleanliness and safety. Boum’s vision was to create more than just a salon – it’s a space where people can take time for themselves away from the rush of everyday life.

It’s always encouraging to see new independent businesses choosing St Neots as their home. The town centre continues to grow with unique, locally-owned shops and services that give the community real character and choice.

Congratulations to Boum and the team – St Neots is proud to have you. Boumtown Beauty Lounge is now open on Market Square and ready to welcome clients for treatments and bookings.

Boumtown Beauty Lounge is located in St Neots and for more information about treatments and bookings, visit the salon or contact them directly.