The Old Falcon: a new chapter for one of St Neots’ oldest buildings

Stand in the Market Square and look west towards the bridge, and the Old Falcon fills the corner in front of you: three storeys of painted brick, a central carriage arch, neat rows of sash windows and a small curved oriel window on the first floor. For around twenty years it has stood empty, its paint peeling and its windows boarded. Now plans to restore it have been approved, and one of the oldest buildings on the Market Square is set to come back to life.

Older than it looks

The smart frontage facing the square is something of a disguise. Behind it, the southern end of the building dates back to the late 15th century, making the Old Falcon one of the earliest surviving buildings in the square. The part north of the carriage arch is largely 17th century, possibly with earlier timbers inside, and the long wings running back towards the river were added in the late 1600s. The brick front came much later, as Georgian and then early 19th-century owners gave the old timber-framed building a fashionable new face, a pattern repeated right across St Neots.

The layout of the site tells an even older story. The Market Square was laid out by the priors of St Neots in the 12th century, and the Old Falcon sits on two of the long, narrow medieval plots that once ran from the square down to the River Great Ouse, either side of a passageway that survives today as the carriage arch.

Inside, the surviving rooms still carry that history. The ground floor room at the south-east corner has heavy, ornately moulded ceiling beams and large open brick fireplaces at either end, along with what is thought to be an original jowled corner post, a feature typical of medieval timber framing.

Coaches, horses and the Great North Road

The first written record of the inn dates from 1693. St Neots was prospering at the time: the river had become navigable around 1630, bringing grain and goods into the town, and the Great North Road was carrying a growing stream of travellers. In 1753 Mary Stacie, a spinster of Hackney, sold the inn to John Bailey. By 1792 Thomas Small was the landlord, followed by Suzanna Small, and in 1809 the property included stables and a yard with nine grain stores.

By 1823, under William Thornton, the Old Falcon was a posting house, where travellers could rest and change horses for the next stage of their journey. In 1830, under George Briggs, the Perseverance coach called every afternoon on its route to and from Boston, one of several coaches including the Regulator, the Regent and the Rockingham that passed through St Neots in the coaching age.

The arrival of the railway in the mid 19th century brought that trade to an end. The inn went into decline and let off its valuable frontage to tenants, while a cottage in the yard became the public house. From around 1825 the part north of the archway was home to a veterinary surgeon, Thomas Levi Wilmer Gaudwell. South of the arch, William Lee, plumber and glazier, took one shop in 1848, and in 1854 Henry Elkins, tailor and draper, opened at the corner, staying for over fifty years until he retired around 1906.

It was not until after 1938 that Miss Betty Jewson brought the whole building back together as a hotel. A 1940s photograph shows the St Neots Home Guard lined up outside, and later decades added a porch and, by the 1980s, a set of striped Dutch canopies that many people in the town will remember. The Old Falcon closed around 2005 and has been empty ever since.

Down by the river

At the far end of the site, right on the riverbank, is one of its most charming survivors: a 19th century brick cottage known as the boat house, with an undercroft below that once let boats come in straight from the river. It is easy to spot from the town bridge and from Riverside Park, and it gives the Old Falcon a second face, looking out over the Ouse rather than the Market Square.

What happens next

The scheme is a partnership between the building’s owner, Whitfield Property Investment Ltd, and Huntingdonshire District Council, through the Future High Streets Fund. It forms part of a wider investment of around £15 million in St Neots town centre, which also covers the Market Square, High Street, the bridge and the Priory Centre.

The plans will create two commercial units facing the Market Square, using the existing shopfronts either side of the carriage arch, with the historic beams, floors and brick fireplaces kept on show inside. Behind and above them will be 14 new town centre homes. The front windows will be carefully repaired, or copied exactly where they cannot be saved, and the frontage repainted. The boat house will become two flats with balconies over the river. Run-down 20th century additions at the back will be replaced with new buildings that step down towards the river and echo the stables and stores that stood on the site in the 1940s. The old yard will become a quiet, landscaped courtyard with a tree at its western end.

None of this will be quick or simple. Years of water getting into the building have left areas of dry rot and decay, particularly in the south wing, and specialist surveys have set out a careful programme of timber repairs. Archaeologists have also flagged a moderate to high chance of medieval and later remains surviving below ground, so groundworks will be watched closely, and may yet turn up new clues about the town’s past.

For now, next time you are in the Market Square, take a moment to look up at the Old Falcon. Picture the coaches rattling in under the arch, the tailor at work in his corner shop and the boats slipping in beneath the cottage by the river. After two decades of waiting, its next chapter is about to begin.

Cambridge tops the UK’s retail rankings again, and what it means for Huntingdonshire’s towns

Our nearest city has done it again. Cambridge City Centre has held on to first place in the 2026 Newmark Retail Vitality Rankings, a new annual study that measures the health of 1,000 town centres, city centres and shopping malls across the UK. Chelsea’s King’s Road holds second place, also unchanged from last year, with Manchester, Knightsbridge and Edinburgh completing the top five.

For anyone living or working in Huntingdonshire, that’s good news on our doorstep. But the report also has plenty to say about smaller market towns like ours, and it’s well worth a closer look.

Why Cambridge stays on top

Newmark puts Cambridge’s success down to a handful of things working together. Its historic core leaves very little room for new shop space, so demand stays high. It has a wealthy, well-educated catchment, a strong visitor draw and a lively evening economy that keeps people in town after the shops close.

The numbers back that up. Cambridge has a vacancy rate of just 5.9%, well under the national average of 14%. It also leads the East of England, ahead of St Albans, Berkhamsted, Watford and Hitchin, and is named the UK’s top high street overall.

Bigger places are pulling ahead

The wider story this year is that larger destinations are gaining ground. City centres climbed an average of 62 places and large towns 59, as retailers focus on fewer, bigger stores in places with strong footfall. Manchester, Edinburgh, Glasgow and Birmingham all made big jumps, while shopping centres such as the Trafford Centre also rose.

Small towns, by contrast, slipped back by an average of 20 places. There are 408 of them in the study, more than any other type of centre, and on average they rank lowest.

That might sound discouraging, but the detail tells a more hopeful story.

What helps small towns hold their own

The small towns that stayed near the top, places such as Cobham, Marlborough, Berkhamsted and Reigate, didn’t do it by competing with the big cities on chain stores. According to Newmark, their strength comes from regular local spending and a clear sense of place, backed by a good blend of shops, hospitality and leisure.

The report picks out several trends that play to the strengths of a market town:

  • A day out, not just a shopping trip. Food and drink, leisure and entertainment are now treated as anchors that give people a reason to visit and to stay longer, rather than as add-ons.
  • Small treats. Even with budgets under pressure, shoppers keep spending on affordable rewards such as gifts, beauty products, good coffee and something sweet. Gifting and health and beauty were added to the rankings for the first time this year.
  • A distinct identity. Newmark’s advice to smaller centres is not to try to copy prime shopping destinations, but to build a well-chosen mix of independents, value retail, leisure and experiences that gives people their own reason to come.

Anyone who has wandered around one of our market squares on a Saturday will recognise that picture. Independent shops, historic buildings, riverside walks, pubs, cafés, markets and events are exactly the ingredients the report describes.

Being found online matters more than ever

The report closes on a point close to our hearts. Newmark argues that online trends now set the pace for physical high streets, with social media recommendations acting as a powerful new form of word of mouth. It also notes that more people are turning to AI tools to decide where to go and what to buy, and that the places with strong, well-organised information online are the ones that get recommended.

That’s a big part of why the Discover network exists. Giving each of Huntingdonshire’s towns a dedicated, up-to-date home online, with listings, events and stories about local businesses and heritage, helps make sure that when someone is planning a day out, our towns are part of the answer.

Cambridge’s success can be ours too

With Cambridge only a short trip away, the city’s strength is an opportunity for the whole district. Visitors who come for the colleges and the shopping are often looking for somewhere quieter and more characterful to explore next, and Huntingdonshire’s towns have that in abundance.

The message from this year’s rankings is clear. Scale helps, but character, a good mix and a reason to linger count for a lot. Those are things our towns already have, and with the right support and the right shop window, we can make even more of them.

You can read the full Retail Vitality Rankings 2026 report on the Newmark website.

The Roman farm beneath B&Q in Eaton Socon

Next time you pop into B&Q on the southern edge of Eaton Socon for paint, compost or a bag of screws, spare a thought for what lies underneath the car park. Around 1,800 years ago this patch of ground was busy with cattle and sheep, crisscrossed by ditches and hedges, and part of a carefully managed Roman farming landscape stretching right across the Great Ouse valley.

We know this because, before the site was developed, archaeologists from Wessex Archaeology spent the winter of 2000 to 2001 excavating it. Their findings were later published by the Cambridge Antiquarian Society, and they paint a fascinating picture of everyday rural life here in Roman Britain.

Priors Gate, before the shops

The dig took place at a site known as Priors Gate, at the junction of what were then the A45 and B1428, just south of Eaton Socon village and around 2.5km south west of St Neots town centre. The ground sits on a gravel terrace of the River Great Ouse, with the Colmworth Brook running just to the north.

The site was first spotted from the air, where cropmarks hinted at buried field boundaries. The excavation was commissioned on behalf of the developers as part of the planning process, and carried out between December 2000 and February 2001.

A farm built for livestock

What the team uncovered was not a village or a villa, but a working agricultural landscape in use from the late 1st century to the 4th century AD, at its busiest in the late 2nd and early 3rd centuries.

In its early years the land supported small scale mixed farming. People grew spelt wheat, along with peas and celtic beans, cutting their crops low to the ground with a sickle and processing small batches of grain as they needed it.

Then, some time in the 2nd century, the whole landscape was reorganised. Small paddocks were swept away and replaced with large enclosures, each more than half a hectare in size, laid out alongside a broad droveway. That droveway narrowed from around 14 metres to 10 metres as it ran north towards the brook, perfect for funnelling animals down to water. Smaller ditches inside it may have been used to sort animals into groups, such as separating lambs from ewes, and one gully may have held a hurdle so the drove could be blocked off when needed.

The archaeologists concluded that the farm had become a “producer site”, rearing cattle and sheep to supply people living in larger, less rural settlements further afield. The animals kept and eaten locally tended to be older beasts, suggesting they had spent years providing milk, wool and pulling power before ending up on the table.

Watering holes, windbreaks and a few surprises

Some of the most evocative finds came from two shallow watering holes. One, more than 5 metres across, had waterlogged layers that preserved leaves, twigs, oak bark, worked wood and the only tool found on the site, an iron punch. Seeds of duckweed, and even tiny beetles that feed on it, show these pits held still, standing water.

Two curved gullies, first thought to be the remains of roundhouses, turned out more likely to be animal shelters or windbreaks, as there were no hearths and very little rubbish around them. Insect remains suggest the timber buildings where people actually lived stood nearby, probably just to the south of the dig.

Other finds included a Colchester type brooch, a handful of coins including one of the emperor Valens from the AD 360s and 370s, samian tableware imported from Gaul, and a scattering of fine pottery alongside everyday kitchen wares made in Cambridgeshire. There was also evidence that horse meat may occasionally have been eaten, something unusual in Roman Britain.

Part of a much bigger picture

Priors Gate was just one piece of a much wider Roman countryside. Similar field systems and droveways have been found across the river at Eynesbury, at Little Paxton and at Cambourne, and the old line of the Great North Road nearby would have helped farmers get their produce to market. Archaeologists even suggest that the gravel quarry pits found on the site may have been dug to build or repair roads in the area.

The excavation was also important because it pushed back the story of Roman Eaton Socon. Until then, most Roman sites known around Eaton Socon and western Eynesbury dated from the late 3rd and 4th centuries. Priors Gate showed that farming here began much earlier, in the later 1st century.

Read the full report

If you’d like to dig deeper, the full report, A Romano-British rural site at Eaton Socon, Cambridgeshire by Catriona Gibson, is available to read free on the Wessex Archaeology website. It’s a reminder that some of St Neots’ most interesting history is hiding in the most ordinary places, sometimes right under the trolley bay.

Council Launches ‘Discover Christmas in Huntingdonshire’ Campaign to Support Local Businesses

Residents and visitors are invited to support local businesses this festive season with the launch of the Discover Christmas in Huntingdonshire campaign, a district-wide scheme running from 1 November to 18 December 2026.

Following a similar pilot scheme earlier this year, the loyalty campaign will take place across Huntingdon, St Ives, St Neots and Ramsey, encouraging people to explore the wealth of independent businesses, shops, cafés and hospitality venues in Huntingdonshire’s market towns while enjoying their Christmas shopping.

The initiative is designed to boost footfall, encourage repeat visits and promote longer stays across the town centres during the festive trading period, while also giving customers the opportunity to win a locally sourced Christmas hamper worth over £200. The scheme also aims to raise the profile of businesses across the district, attract visitors and strengthen connections between the market towns.

Councillor Brett Mickelburgh, Executive Councillor for Economy, Regeneration & Housing, said:

The festive season is one of the most important times of year for our local businesses, and Discover Christmas in Huntingdonshire is a great way to encourage residents and visitors to explore everything our market towns have to offer. The loyalty card rewards people for shopping locally while helping to support the independent businesses that make Huntingdonshire’s town centres so unique. We hope the scheme encourages people to discover somewhere new and enjoy shopping local this Christmas.

The loyalty card scheme supports the Council’s Economic Growth Plan and Tourism Growth Plan, forming part of ongoing efforts to celebrate and strengthen Huntingdonshire’s vibrant town centres. It encourages residents to shop local, explore the range of historic market towns across the district, and discover the diverse range of businesses that contribute to the character and economy of Huntingdon, St Ives, St Neots and Ramsey.

This scheme is fully funded by the Council, with support from Discover St Neots, Chaii Hub (St Neots), Discover Huntingdon, Ramsey Town Council and Cloud Nine Gems (St Ives). A range of hamper prizes have been generously donated by participating businesses.

How the loyalty card works

From 1 November, customers can collect a loyalty card from any participating business across the four towns. Each time they spend £5 or more in a single transaction, they will receive one stamp. Once they have collected 10 stamps, the card can be entered into a prize draw.

Participants can submit their completed cards by returning them to a designated entry point.

There is no limit to the number of cards a customer can complete, and every completed card will count as a separate prize draw entry.

The prize draw winner will receive a luxury Christmas hamper worth over £200, featuring products and gift vouchers from businesses across Huntingdonshire. The winner will be contacted directly using the details provided on their loyalty card.

Shops in St Neots

Name Address
Bohemia Cross Keys Mews
Capsule Boutique Market Square
Chaii Hub 2-6 Cambridge Street
Clover Office Supplies New Street
Floored By Ian 28 Market Square
Games Hub 38a Market Square
Goldstraws Goldsmiths 14 High Street
Helloz 2 High Street
Moores Walk Cafe Moores Walk
Overloaded Gift Shop Fishers Yard
Poppys Vintage Tea Room Church Walk
Rebel and Ashby Cross Keys Mews
Robertos Deli Church Walk
Rose and Mango 12 High Street
Sapori D’Italia 42 Market Square
Shume Church Walk
St Neots Computing Fishers Yard
Sweet Paradise Cross Keys Mews
The Craft Shelf Cross Keys Mews
Welch Bakes Cross Keys Mews
Zooteek Cross Keys Mews

More details here: www.discoverhuntingdonshire.co.uk/discover-christmas-in-huntingdonshire

The Limes: the long story of 44-46 Huntingdon Street

Walk north up Huntingdon Street and, just before the Splash Park, you’ll pass a long, low building with a run of gables, sash windows and a pale blue limewashed front sitting right on the pavement. Many people in St Neots will know it as the old RAFA club. Fewer will know it by its original name, The Limes, or that it has been part of the town’s story for well over two hundred years.

The Limes was built as a single, substantial home. Its front is 18th-century in style, though the timber frame behind it may well be older, a pattern seen across St Neots where Georgian frontages were often added to earlier buildings. Its size and its prominent spot on the main road north out of town suggest it was built for a prosperous family at a time when the Great North Road was bringing stagecoaches, the Royal Mail and a good deal of wealth through the town. Photographs from around 1900 show a row of lime trees in front of the house, which almost certainly gave it its name.

The people who lived here offer a lovely snapshot of Victorian St Neots. In 1874 and 1875 a Miss Chapman advertised in the local papers, offering lessons in French, German, drawing and dancing from the house. By 1881 it was home to John McNish, a local brewer and miller, along with his family and four servants, and ten years later Charles Malden, a brewery manager, had moved in with a household of his own. The brewing connection is no coincidence. By the 1880s, the town supported brewing, paper milling and engineering, and its business families wanted homes to match.

Towards the end of the 19th century, the Limes was divided into two houses, Nos. 44 and 46. By 1911, No. 44 was the home and workshop of John Wright, a taxidermist, who lived there with his wife Susan and their granddaughter, a reminder of how varied the street had become, with trades and families living side by side.

In the mid-20th century, the building moved from family life to community life. It became the base for the Royal Air Forces Association and the Air Gunners Association, part of the wave of veterans’ clubs set up across the country after the Second World War. Known for a time as the Astra Club, it hosted reunions, meetings and community events for decades, and the light blue limewash on the front is said to reflect RAF colours. The club closed its doors in 2023.

The Limes was listed at Grade II in March 1974 and sits on the northern edge of the St Neots Conservation Area, acting as a gateway into the historic town. Together with its neighbour The Globe (now Victor Chan restaurant), another 18th-century Grade II listed building, it is one of the few survivors of the old streetscape at this end of town. What makes it special is less any single feature and more the way it carries its whole history in plain sight. You can still read the original house in its gables and windows, the point where it was split in two, and the later additions made for the club, while the rear shows a more decorative face, with bay windows in the gables and sashes from the 1890s to 1910s.

The next chapter is now being written. A planning application is currently with Huntingdonshire District Council to convert the building into homes, so The Limes may soon return to the residential use it was built for. In the meantime, it’s well worth pausing outside, perhaps alongside The Globe, to picture the lime trees, the brewers’ households and the airmen’s reunions that have all passed through its doors.

Waitrose St Neots reopens after a five month transformation

The green carpet was out this weekend as Waitrose St Neots officially unveiled its new-look store, following a multi-million-pound refurbishment. After five months of work behind the scenes, and plenty of patience from regular shoppers, the branch is back to full strength and looking ready for its next chapter.

It’s a fitting moment for a store that has been part of town life for a long time. Waitrose St Neots celebrates its 40th anniversary next year, and this refresh sets it up well for the decades ahead. The store’s extended family all came out to celebrate the moment, with the eldest of three generations of the same family cutting through the ribbon it was an emotional but proud moment.

What’s new inside

The refurbishment touches almost every part of the shop floor, with a focus on fresh food and service:

  • Upgraded service counters. The meat and fish counters have been modernised, with expert Partners on hand to offer preparation advice, cooking tips and recommendations.
  • A redesigned bakery. An expanded, refreshed bakery covers everything from daily breakfast staples to speciality artisan favourites.
  • New refrigeration. Replacement chilled and frozen cabinets bring improved energy efficiency.
  • Electronic shelf labels. Prices now update digitally, freeing Partners from manual changes so they can spend more time helping customers.
  • A dedicated John Lewis Click and Collect desk. Faster collections and returns, without having to leave town.

Greener behind the scenes

Some of the biggest changes are ones shoppers won’t see. Planning documents submitted for the works show the store’s end-of-life roof plant being replaced with quieter, more efficient equipment, tucked out of sight behind the existing pitched roofs and the familiar glazed barrel vault. Gas boilers and appliances are being removed in favour of heat pumps that reuse waste heat from the refrigeration system, a welcome step for a site that sits right on the edge of the town’s Conservation Area and close to its Air Quality Management Area. Outside, the store has also had new signage, a new trolley shelter and a refresh of its shopfronts.

A milestone for the team

Branch manager Tim Stanton, who leads a team of 140 Partners, said:

“This is a milestone moment for our store. We are approaching 40 years since we first opened our doors and we’re thrilled to now share a refreshed and improved store with the wonderful St Neots community.”

The first customers through the doors were greeted with a glass of prosecco or orange juice and a commemorative reusable tote bag, with food and drink tastings running through the weekend. The store’s own thank you to shoppers summed up the mood, celebrating a buzzing reopening and the warm welcome back the team received.

Part of a bigger picture

St Neots is one of a number of branches benefiting from Waitrose’s £1 billion, multi-year investment in its shops, which this year includes 28 refurbishments, new supermarkets in Hale Barns and Cricklewood, and its first airport stores at Heathrow. It’s good to see St Neots included in that commitment, and a vote of confidence in the town centre at a time when investment in our high streets matters more than ever.

Pop in

Waitrose St Neots is on Priory Road, a short walk from the Market Square and High Street, with parking right alongside. Whether you’re after something from the new bakery, a chat at the fish counter or just a browse, it’s well worth a visit to see the transformation for yourself.

St Neots and Huntingdon hail “inspiring” first outing for regions’ Visitor Economy Conference

Discover St Neots and Discover Huntingdon are celebrating a hugely successful first Cambridgeshire & Peterborough Visitor Economy Conference, held at Peterborough Cathedral on Tuesday 29 September. The event drew tourism, hospitality, heritage and cultural organisations from across the region, and has generated an outpouring of positive feedback on LinkedIn in the days since.

Richard Slade of Discover St Neots and Paul Sweeney of BID Huntingdon, both members of the region’s Heritage and Tourism Working Group and official partners of the newly accredited Local Visitor Economy Partnership (LVEP), were part of the “Meet your Cambridgeshire & Peterborough LVEP” Q&A panel on the day, alongside fellow destination organisations from across the county.

“It was a genuinely inspiring day,” said Richard Slade. “To stand on that panel alongside colleagues from across Cambridgeshire and Peterborough, in a room as remarkable as Peterborough Cathedral, and talk about what we’re building together for our towns, was a real moment for the Discover network. The response we’ve had since, from delegates and from people who weren’t even in the room, has told us this partnership is landing exactly as we hoped it would.”

Paul Sweeney, whose comment that “an LVEP is a shopfront for our area when it comes to enticing people in” was picked out as a highlight by several attendees on LinkedIn, added: “Conferences like this only work if the room is full of people who actually do the work the rest of the year, businesses, councils, attractions, all pulling in the same direction. Seeing that energy in the Q&A, and hearing it echoed back in the feedback since, is exactly why we started this.”

A special mention for Ramsey

Among those joining the conversation were colleagues from Ramsey Town Council, taking part as the town prepares to launch its own Discover Ramsey website and join St Neots and Huntingdon in the growing Discover Huntingdonshire network. Their presence on the day was warmly welcomed by the wider partnership.

“Having Ramsey in the room mattered,” said Richard Slade. “This network only works if it keeps growing, and seeing Ramsey there, ahead of their own site going live, shows the momentum behind it is real. We’re looking forward to welcoming them properly into the family very soon.”

Building on the day

The conference also heard from Paul Bristow, Mayor of Cambridgeshire and Peterborough, Lyndsey Turner-Swift of VisitEngland, and representatives from Peterborough City Council, DCMS and Bedford Borough Council on the Universal Studios development, alongside the launch of the region’s new Destination Management Plan. Feedback shared publicly since the event has highlighted the strength of the speaker line-up, the setting at Peterborough Cathedral, and the sense of a region genuinely pulling together, Cambridge, Peterborough, Ely and Huntingdonshire alike, rather than competing for attention.

Mayor Paul Bristow said:

“This is the first time we’ve come together to celebrate the Local Visitor Economy Partnership, and it was encouraging to see partners discuss the steps needed to strengthen our region as a tourism destination. “The sector employs thousands of people and contributes £2.4 billion to our regional economy, and this event will be a springboard to building a thriving visitor economy together.”

Heritage and Tourism Project Manager, Charlotte Goy, said:

“The Conference was an opportunity to talk about the exciting progress being made across the Visitor Economy. “Together, we have laid strong foundations for the future, including the establishment of the regional LVEP, a five-year visitor economy strategy, a unifying visitor brand, and an emerging public-private sector LVEP Board.

Discover St Neots and Discover Huntingdon say the conference marks another step in a partnership that began with a conversation at the Huntingdonshire Pride in Place event in November 2024, and has since grown into a district-wide destination brand network and a formally accredited LVEP.

Ribbon cut on David Lloyd St Neots ahead of Tuesday’s opening

St Neots has a brand new place to swim, train, play and unwind. The ribbon was cut today on David Lloyd St Neots, the new health and wellness club at The Hub at Wintringham, ahead of its doors opening to members on Tuesday 6 October.

The Mayor of St Neots, Catherine Goodman, performed the honours alongside Ian Sollom MP and Paul Bristow, Mayor of Cambridgeshire and Peterborough, who described the new club as a big sign that St Neots is “a town on the up”.

What’s inside

This is a sizeable addition to the town’s leisure offer, with something for every age and pace of life:

  • Spa Retreat and Spa Garden, with indoor and outdoor spa areas and a hydrotherapy pool.
  • Swimming all year round, including an outdoor heated lap pool with a terrace lounge.
  • A modern gym and a dedicated Mind & Body studio for yoga and classes.
  • Racquets, with three covered tennis courts plus padel, badminton and pickleball, and coached lessons, leagues and social sessions.
  • Family facilities, including indoor soft play, a child activity area and DL Kids Club, along with after school and holiday clubs.
  • The Clubroom, a space to eat, meet friends, work or simply sit back and relax.

The building also includes solar panels as part of David Lloyd’s commitment to reducing its carbon footprint.

Meet the team

Behind the scenes, the club’s team has been busy getting everything ready for opening day. Led by General Manager Matt Borer, the line-up includes department leads alongside the reception, fitness, racquets, Clubroom and operations teams, the friendly faces who’ll be welcoming members through the door next week.

It’s good news for local employment too. The club has created around 75 jobs across fitness, spa, hospitality and business administration, many of them filled by people from St Neots and the surrounding area.

A boost for Wintringham and the wider town

David Lloyd is one of the first major names to open at The Hub, which is set to become the main centre for shops, services and amenities serving Wintringham, the town’s fast-growing new neighbourhood to the east. Its arrival adds another reason to visit St Neots, and another reason for people who live here to stay local for their leisure time.

Become a member

Membership is open now, and the club says demand has been strong, with plenty of people signing up months ahead of opening. To find out more or join online, visit davidlloyd.co.uk/clubs/st-neots.

David Lloyd St Neots The Hub at Wintringham, St Neots, PE19 0AA Opens Tuesday 6 October 2026

Beneath the Brook and Barter: the priory under 7 and 9 Market Square

Stand on the north side of Market Square and look at 7 and 9. Most people in St Neots will remember them as the Brook and Barter, or before that as The Priory pub, and some will remember the shopping arcade that ran through them. Far fewer know that beneath the floorboards lies one of the most important pieces of the town’s story: the remains of the priory that gave St Neots its name.

A priory before a town

St Neots grew up around a Benedictine priory. Tradition has it founded around AD 972, destroyed in 1010 and refounded in 1082, before Henry VIII’s dissolution of the monasteries finally closed it in 1539. Over those centuries the town took shape around its gates, with the market and the main route through St Neots running right past its southern edge.

Nothing of the priory survives above ground today, but part of its site is protected as a scheduled monument, and that protected area clips the western side of 7 and 9 Market Square. Archaeologists working from fragments of evidence gathered over decades have pieced together a plan of the priory, and it places the northern half of this site inside the priory church itself, with the priory boundary wall running across the site just to the south. In other words, the back half of the old pub sits on the nave and aisles of a medieval church.

What the 1950s builders found

The first real glimpse came in the 1950s, when builders dug foundation trenches for a new shopping arcade behind the Market Square frontages. Local archaeologist C F Tebbutt recorded what the trenches cut through: cobble walls, mortar floors, areas of red floor tiles and a number of burials, including two lying beneath a cobbled floor. Further south, he noted a line that appeared to be the priory wall and ditch, with at least one burial and a 16th-century rubbish pit beyond it. Around fifteen burials were recorded within the site, and around forty more of late Saxon to medieval date have since been found nearby.

What Tebbutt’s records could not say was how deep these remains lay, or whether anything had survived the building work.

The buildings on the front

The Market Square frontage tells a later story. Number 7 is an 18th-century building of three storeys in painted brick, with a moulded timber cornice beneath its parapet and gauged brick arches over its sash windows. Number 9 is early 19th-century, with a slate roof and its ground floor altered long ago to form the entrance to the arcade. Both were listed at Grade II in June 1971, not so much for their own sake as for their part in the group of handsome buildings, Numbers 3 to 15, that line this side of the square.

Behind those facades, very little old fabric remains. The rear buildings were cleared for the 1950s arcade, which was rebuilt again from the late 1980s into the 1990s. The arcade later became a restaurant, then in the early 2000s a pub, first named, fittingly, The Priory, and later the Brook and Barter. It closed in 2021.

Back in the ground, 2025

When plans came forward in 2024 to convert the building into nine homes with a commercial unit on the square, Historic England and the county’s archaeologists pointed out that the site sat on the priory and needed proper investigation first. So in February and March 2025, three small test pits were dug by hand at the south, centre and north of the site.

The northern pit delivered the moment everyone had hoped for. Beneath modern floors, a Coca-Cola can and a layer of 1990s rubble, the team reached a dark silt containing late medieval pottery, roof tile, window glass, oyster shell and handmade brick. Below that lay the top of a wall foundation of river cobbles and flint set in white lime mortar, and butting up against it, a floor of red tiles bedded in lime mortar. It sat just 71 centimetres below the present floor, and it may well be part of the priory church Tebbutt glimpsed seventy years earlier. Rather than lift it, the archaeologists recorded it and left it exactly where it was.

The finds also hint at the life of the town after the priory. A layer above the medieval deposits produced Tudor Green pottery from the Surrey and Hampshire border, local blackware, a Staffordshire slipware mug and a clay pipe stem of around the 1680s to 1720s, the kind of mix you would expect in a market town trading well beyond its own region.

Building lightly on history

Knowing exactly how deep the archaeology lies changed the plans. The foundations were redesigned so that new ground beams go down only half a metre, and around half of the floor area needs none at all, with the aim of leaving the priory remains undisturbed beneath the new homes. Any groundwork is to be watched by archaeologists in case anything turns up higher than expected.

There is a pleasing symmetry in the scheme itself, too. Removing the big flat roof at the back would open up a narrow courtyard running from Market Square to Priory Lane, echoing the long yards and passageways that have always run behind the frontages of the town centre.

So next time you walk past the shop frontage, picture what lies under the pavement edge: a church floor laid by monks, the men and women buried around it, and a thousand years of St Neots stacked up in less than a metre of soil.

What lies beneath the fields north of Priory Park

Drive along Huntingdon Road towards Little Paxton, and the fields either side look like ordinary Cambridgeshire farmland. A new survey suggests they are anything but. Hidden a short way below the plough soil is what appears to be an ancient settlement covering around five hectares, along with a line of mysterious square enclosures, a ring ditch and the ghostly outlines of medieval strip fields.

The findings come from a geophysical survey of land north of Priory Park, carried out by SUMO GeoSurveys between December 2025 and March 2026. The work was commissioned by Stantec on behalf of Bloor Homes as part of early archaeological investigations ahead of a proposed residential development. The report, dated April 2026, is publicly available on Huntingdonshire District Council’s planning portal.

Where the survey took place

The site covers roughly 50 hectares on the northern edge of town. Huntingdon Road (the B1043) runs straight through the middle of it, Gallow Brook and the River Great Ouse mark its northern and north-western edges; the Mill Lane allotments sit to the west, Mill Lane and Priory Road form the southern boundary; and the East Coast Main Line runs along the east.

Not every field could be surveyed. Around 21 hectares, mostly to the north-east beyond Gallow Brook, were left out because access wasn’t available, so the picture is still incomplete.

Seeing without digging

Geophysics is the archaeologist’s equivalent of an X-ray. Rather than digging, the team pushed (and in places towed with a quad bike) a cart fitted with four sensitive magnetic sensors up and down the fields in lines just one metre apart, taking a reading every few centimetres. Each reading was pinned to a precise location using satellite positioning.

The principle is simple, even if the equipment isn’t. When people dig a ditch or a pit and it later fills up with topsoil, rubbish and organic material, that fill is slightly more magnetic than the natural clay around it. Anything that has been heated, such as a hearth, oven or kiln, becomes more magnetic still. The sensors can pick up differences of less than a thousandth of a percent of the Earth’s magnetic field, and when thousands of readings are plotted as a greyscale image, long-lost ditches, pits and enclosures appear like a faint drawing on the landscape.

A settlement in the west

The most striking results came from the field on the west side of Huntingdon Road, between the sewage works and the Mill Lane allotments. Here the survey revealed a dense tangle of features spread across some five hectares: boundary ditches, enclosures, what look like paddocks for livestock, trackways, circular ring ditches and a scatter of pits.

Just as intriguing are the strongly magnetic spots that suggest areas of burning and possible kilns or ovens, the kind of evidence you would expect from people cooking, working and perhaps making things on site. The features are laid out along two clear alignments, and some of the main boundary ditches carry on across Huntingdon Road into the field opposite.

This isn’t a complete surprise. Cropmarks, patterns that show up in growing crops when seen from the air, had already been recorded here in the Cambridgeshire Historic Environment Record, and were thought to represent a prehistoric or Roman settlement. The survey confirms that something substantial is there and maps it in far more detail than ever before. What it can’t do is tell us exactly how old it is.

Square enclosures and a ring ditch

In the south-east of the site, close to the railway, the survey picked up a line of square and near-square ditched enclosures. The largest is around 36 to 38 metres across and contains a circular ring ditch about 14 metres in diameter, with an entrance facing south-east. A ditch runs from it to a pair of smaller joined enclosures, each around 20 metres across, one with its own entrance and one apparently sealed. Another square enclosure, roughly 40 by 32 metres, sits nearby, and small pit-like features appear inside all of them.

Ring ditches are often the remains of burial mounds or roundhouses, and square enclosures can have a range of uses, so interpreting these will need more evidence. Again, they match cropmarks previously spotted from the air. A further double-ditched ring, around 25 metres across, is recorded just to the north of the surveyed area.

A fainter cluster of possible enclosures and pits was also found in the smaller field north of the sewage works, though these responses are weak and harder to read.

Traces of the medieval town fields

Running across almost every field are long, roughly parallel lines left by ridge and furrow, the pattern created by medieval and later ploughing. From the medieval period this land formed part of the agricultural landscape serving St Neots, and the central southern part of the site belonged to one of the town’s great common fields, known as Priory Field.

The survey also traced former field boundaries shown on Victorian maps and two ponds that appear on the 1886 Ordnance Survey map but have since been filled in. That same map shows the southern part of the site as parkland, a reminder of how much this edge of town has changed.

A landscape with a long history

The new results fit into a wider story. Records for the area include a Bronze Age burial mound in the western part of the site, now ploughed flat, and further ring ditches in the surrounding landscape. Roman cremation urns have been found in the gravels on the eastern bank of the river, and across the water there are records of Roman pottery, animal bones and what may be the remains of a boat quay. Early medieval postholes, ditches and beam slots have also been recorded in the south-west of the site, though without finds to date them.

Put together, it paints a picture of a riverside landscape that people have been living in, farming and burying their dead in for thousands of years.

What happens next

Geophysics is a first step, not the final word. It shows where features are likely to be, but it can’t date them or reveal everything, and some buried remains produce no magnetic signal at all. The report itself is careful to point this out.

Surveys like this usually help decide where further archaeological work, such as trial trenching, should take place as part of the planning process. The report will be deposited with the national OASIS archaeological database and the Cambridgeshire Historic Environment Record within 12 months, adding to the county’s knowledge of its past.

For now, the fields north of Priory Park have given up a tantalising glimpse of an older St Neots, one that was busy and lived-in long before the priory, the market or the railway arrived.

Read the full report

This article is based on Geophysical Survey Report 21283: Land North of Priory Park, St Neots, Cambridgeshire by SUMO GeoSurveys (April 2026), which can be viewed on Huntingdonshire District Council’s public planning portal under planning application reference 25/01694/OUT

Visit St Neots Museum

St Neots Museum is located in a former lice station on New Street, presents the history of our busy market town of St Neots on the River Ouse, from prehistoric times onwards and includes the original early 20th-century gaol cells where prisoners were detained. The permanent exhibitions are full of exciting and interesting stories from the area and well worth a visit if you’ve enjoyed this article.

Photo by Maciek Platek from Priory Park looking towards the two main fields surveyed.